ChopChop is an entertaining, informative magazine that is pitched to kids but perfect for parents who enjoy sharing cooking and meal planning with their children. The magazine's mission is "to educate kids to cook and be nutritionally literate, empower them to actively participate as health partners with their families, and help establish and support better eating habits." The inaugural issue has 11 recipes for a variety of simple dishes, including oatmeal, bean dip, minestrone, cornbread, and stir-fried vegetables.
“What really makes this magazine unique though is how it deals with food. There is no preaching about processed food, problem eating, or special ‘light’ food products... Instead [they] focus on how to have fun cooking and eating as a family.”
“Every page of this magazine is geared towards engaging young people with what they eat by teaching them what good food is, how to deal with kitchen utensils and encouraging them to explore all kinds of food. The edible ingredients themselves are basic enough and accessible. The philosophical ingredients are, too: participate, learn, taste something new, repeat.”
"This cooking magazine for families is an inspiration. The beautiful layout, great recipes, games, puzzles, and tips are intended to get children ages 5 to 12 (and their parents) excited about cooking and eating real food.
Last spring, with the help of a few great friends, I launched ChopChop, a non-profit quarterly food magazine for kids aged five to 12 and their families. ChopChop's mission is to educate kids to cook and be nutritionally literate, and to empower them to establish better eating habits for a lifetime of good nutrition. Our vision is to reverse and prevent childhood obesity, and our goal is to get a copy in the hands of every child.